PIPELINE PRODUCTIONS

By investing in the creation of new works and globally-minded theatre, we seek to leverage intentional cross-planetary artistry and appeal, studio IP brand-building practices, and diverse, global development and performance opportunities— all rooted in a show’s unique DNA.

Through our bespoke creative producing to licensing pipeline, BDNA Pipeline Productions go on to generate international impact, cultural exchange, and passive income for the generative artists with post-premiere licensed productions around the world.

HOME’S KITCHEN

By Maeve Aurora Chapman

World Premiere

June 6-9, 2024

New Orleans Center for Creative Arts

BELOVED KING

By J Sylvan

World premiere, NYC, COMING SOON

Quickly and effectively increase your show’s brand and global market value with our tailored 360° producing services.

With Broadway DNA as your Producer, we work with authors to develop your show’s brand and enhance its desirability for the global stage from Day One, instead of an afterthought. Upfront strategy means less wasted time between your show’s lifecycle stages, with an even higher return on multiple revenue streams.

After assessing your show’s individual needs, we work as your one-stop-shop Producing, Developing, and Licensing partner to create international opportunities that increase audience and profitability with an intentional global rollout plan from Day One.

We act as your advocate and global strategist, taking the guesswork and gatekeeping out of your show (and pocketbook)’s future.

  1. Dramaturgy — Great roles for actors — bravura roles attractive to leading talent

  2. Story Elements — Powerful, well-crafted script; well written, telling a dynamic story

  3. Potential Audience/Market — Universal market appeal of interest to a large potential audience

  4. Significant Cross-Community Adaptability — Potential to be staged by multiple cities, teams, and visions, testing adaptability before leading to worldwide opportunities

  5. Cost to Produce — Scalable budget, I.e. Can this work for different size theaters and producers around the world

Our Selection Process

Broadway DNA seeks to produce a play if it fulfills the following criteria:

As your Producer, BDNA takes an advocacy stance and champions shows by:

  • Working with playwrights to develop new work with global appeal

  • Optioning appropriate candidates for production

  • Raising production capital

  • Hiring creative teams

  • Finding venue and/or co-producing partner organizations to bring new projects to the stage

  • Recommending and promoting scripts to appropriate theatre and production companies for global licensing.